I follow the satire site The Babylon Bee pretty religiously (pun intended), and I really enjoy the normally gentle jabs at the foibles and failings of churches and Christians. But the other day I saw this article talking about a church website showing events from a decade prior… and it’s funny because it’s so true! How many times have we gone to a church website and seen a page that clearly hasn’t been updated in weeks, months, even years!
And we can just shrug our shoulders at that and move on. No big deal, right?
Wrong. Would you put a bulletin in people’s hands when they walk in the door that announces events that happened a month ago? Would you get behind the pulpit to give an announcement for something that you did last year? Of course not!
The website is your church’s announcements to the world. It’s your bulletin to those who have not yet attended your church. and you can’t and shouldn’t ever let that be well out of date!
I urge you to get your website on a weekly update schedule. It doesn’t need major updates or overhauls every week; but a new post, new announcements, the upcoming schedule, should all be brought up to date every single week.
Get with your people who manage that for you and make sure it’s happening. If you don’t have anyone doing that, please reach out via the contact form, and I’d be happy to help.